Ford Mustang celebra sus 50 años en el Empire State Building

DEARBORN, Michigan, 28 de marzo 2014-Dos de los iconos más reconocibles del mundo se están uniendo el 16 y 17 de abril, cuando el nuevo Ford Mustang 2015 convertible estará en exhibición en la plataforma de observación del Empire State Building de New York. La exhibición  – replicando la misma hazaña de hace casi 50 años – coincide con la celebración mundial de los 50 años desde que Mustang debutó en la Feria Mundial de 1964 en New York.

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“New York es una de las ciudades más grandes del mundo, y es el lugar donde la historia de Ford Mustang comenzó hace 50 años,” dijo Mark Fields, director de operaciones de Ford. “Estamos encantados de visitar el hito arquitectónico que ha sido el corazón de la ciudad de Manhattan durante 83 años con la nueva generación del automóvil que es el alma de Ford Motor Company.”

Llevar el automóvil a 86 pisos sobre las calles densamente pobladas del centro de Manhattan no es una tarea simple. No existe grúa portátil que pueda llegar al observatorio del piso 86, y la imponente torre encima de la cubierta relativamente estrecha hace que la entrega por helicóptero sea imposible. Eso deja a los ascensores como la única opción viable.

Cuando el Empire State Building se inauguró en 1931 como edificio, entonces – más alto del mundo – un título que mantuvo durante casi 40 años – nadie habría imaginado intentar transportar un automóvil hacia arriba en los ascensores originales. Pero en 1965, un prototipo Mustang convertiblefue cortado en tres secciones principales más el parabrisas de manera que las secciones encajarían en los ascensores.

El Mustang 2015 es aproximadamente siete pulgadas más largo y cuatro pulgadas más ancho que su antecesor, haciendo la tarea de transportar hacia arriba aún más difícil. Trabajando a partir de los datos de ingeniería informática, los miembros del equipo que preparan el automóvil de la exhibición han encontrado los lugares adecuados para hacer los cortes de manera que todo se puede cargar en bastidores a medida que se puede rodar hacia dentro de los ascensores.

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Una vez que todo está sin embalaje y transportado hasta 86 pisos, los técnicos tendrán menos de seis horas para volver a montar las secciones en un automóvil completo que estará en exhibición encima de Manhattan.

“Es un privilegio para celebrar el nuevo Ford Mustang, reunir a nuestras dos marcas icónicas, y hacer una nueva historia con Ford,” dijo el Presidente de la Junta Directiva, Presidente y CEO de Empire State Realty Trust, Anthony E. Malkin. “El Empire State Building y el Ford Mustang son ambos innovadores históricos – hoy en día, como en el pasado.”

Los visitantes a la plataforma de observación del Empire State Building pueden ver el nuevo convertible Mustang durante 54 horas de 8 a.m. a 2 p.m., Abril 16-17.

Ford Mustang 2015

El nuevo Mustang es la versión más avanzada hasta ahora del pony car icónico, ofreciendo más avanzada tecnología de asistencia al conductor que cualquier otro automóvil en su clase. El nuevo y elegante diseño de Mustang fastback y convertible está respaldado por un desempeño de clase mundial a partir de una gama de motores disponibles, incluyendo un nuevo EcoBoost®  de 2.3 litros turbo y un V8 de 5.0 litros actualizado con más de 420 caballos de fuerza. El nuevo Mustang sale a la venta a finales de este año. Además de los sistemas de conectividad de vanguardia, Mustang ofrece características de aplicaciones de pista disponibles, control de lanzamiento y más.

Acerca de Ford Motor Company

Ford Motor Company, líder global de la industria automotriz con sede en Dearborn, Michigan, fabrica o distribuye automóviles en seis continentes. Con cerca de 180.000 empleados y 65 plantas en todo el mundo, las marcas automotrices de la compañía incluyen Ford y Lincoln. La compañía ofrece servicios financieros a través de Ford Motor Credit Company. Para obtener más información acerca de Ford y sus productos en todo el mundo, por favor visite http://corporate.ford.com 

 Waldorf Ford se encuentra en 2440 Crain Highway en Waldorf, MD 20601. Llame 301-843-2900 o visítenos en línea en http://www.waldorfford.com para más información.

Waldorf Ford Gets #HAPPY!

In honor of International Day of Happiness Waldorf Ford decided to celebrate the #happyday with their version of #HAPPY!

To see how HAPPY we are visit Waldorf Ford at 2440 Crain Highway, Waldorf, MD 20601.  Call us at 301-843-2400 or visit us online at http://www.waldorfford.com!

 

Ford Motor Company Delivers Best Sales Year Since 2006; Ford Is Top Brand with Records for Fiesta, Fusion, Escape

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  • Ford brand 2013 retail sales up 14 percent, with cars up 12 percent, utilities up 13 percent, trucks up 17 percent; Ford is best-selling brand for fourth consecutive year
  • Ford Motor Company total December sales up 2 percent, with retail sales up 3 percent for best December since 2005
  • Ford Fusion sales up 27 percent for a record December; both Ford Fusion and Ford Fiesta hit annual sales records in 2013
  • Ford Escape sales up 22 percent, helping the vehicle to an annual sales record in 2013
  • Ford F-Series tops 70,000 sales following eight straight months of sales above 60,000 vehicles; F-Series now best-selling truck for 37 years and best-selling vehicle for 32 years

Waldorf, Maryland, 2014 – Ford reigns as America’s best-selling vehicle brand in 2013 for a fourth consecutive year, with annual sales records set for Ford Fiesta, Fusion and Escape, and F-Series continuing as the country’s best-selling truck and vehicle for another straight year.

Ford Motor Company 2013 U.S. sales totaled 2,493,918 vehicles. For December, total sales are 218,058 vehicles up 2 percent – with retail up 3 percent.

Ford brand U.S. retail sales are up 14 percent for the year. Overall, the Ford brand closes out 2013 with 2,412,224 vehicles sold. Ford produced double-digit annual retail gains across its lineup – cars up 12, utilities up 13 percent, and trucks are up 17 percent – with higher average transaction prices. Retail sales gains for the Ford brand are strongest in the West, where sales are up 21 percent, and the Southeast, with sales up 17 percent for the year.

“December was a strong close to an even better year for Ford Motor Company,” said Greg Basiliko of Waldorf Ford. “We saw strong growth across the entire Ford lineup and made significant gains in the import-dominated coastal markets.

“Strong demand for our new cars, utilities, hybrids and trucks provided Ford with the largest share point gain of any full-line automaker in 2013,” Felice continued.

Ford Fusion December performance is up 27 percent with 24,408 sales, setting a record for the month. Fusion sales of 295,280 vehicles in 2013 represent a 22 percent increase, setting an annual record.Fusion continues to be a significant driver to the company’s growth in the U.S. western and southeastern regions, where retail sales are up 61 percent and 29 percent, respectively in 2013.

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Ford Fiesta sales of 71,073 vehicles for the year mark a record, as well – and up 25 percent over 2012.

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Ford Escape sales are up 22 percent for the month, with 24,462 vehicles sold. For the year, Escape sales of 295,993 vehicles represent a 13 percent gain, setting an annual record.

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December sales of 74,592 Ford F-Series vehicles extend the truck’s string of selling more than 60,000 units a month to eight. Sales of 763,402 F-Series vehicles in 2013 represent the truck’s highest level since 2006. F-Series remains America’s best-selling truck for 37 straight years and the country’s best-selling vehicle for 32 consecutive years.

Lincoln MKZ December sales increase 73 percent, with 2,823 cars sold, providing the Lincoln brand with an overall increase of 8 percent.

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If you want to make the switch and discover why America’s #1 Brand is Ford visit Waldorf Ford at 2440 Crain Highway in Waldorf, MD 20601 or visit us online at http://www.waldorfford.com or call 301-843-2400!

Ford to Reveal All-New Mustang Dec. 5, 2013

  • Ford to reveal all-new Ford Mustang to the world Dec. 5
  • Mustang is the most “Liked” vehicle on Facebook with more than 5.5 million fans, and more than 1 million photos tagged on Instagram; Ford leverages fans and followers to build anticipation for reveal
  • Fifteen-day #MustangInspires film series features short videos developed by 15 top Instagrammers influenced by photos about what Mustang represents to its fans

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LOS ANGELES, Nov. 19, 2013 – Ford will take the cover off the all-new Mustang Dec. 5, the sixth generation of the iconic pony car that will celebrate 50 years in production next year.

To count down to this highly anticipated moment, over the next 15 days Ford is teaming up with Facebook and Instagram to showcase what Mustang has meant to its millions of fans the last 50 years and how it continues to inspire people around the world.

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“Mustang has come to be much more than just a car for its legions of fans spanning the globe from New Zealand to Iceland and Shanghai to Berlin,” said Jim Farley, executive vice president of Ford global marketing, sales and service and Lincoln. “When you experience Mustang, it ignites a sense of optimism and independence that inspires us all.

“Today, we kick off the countdown to the all-new Ford Mustang,” added Farley, on hand for an event leading up to the Los Angeles International Auto Show. “With a new design and greater refinement, world-class power and performance plus innovative new technologies, Mustang is ready for the next 50 years.”

Ford is counting down to the next chapter in the Mustang story by inviting people to share their photographic stories of inspiration using the #MustangInspires hashtag on Instagram, Facebook and other social media platforms. The tagged photos and videos will appear on http://www.mustanginspires.com/.

“Everybody has a Mustang story, and the emergence of social media has helped the Mustang community share and connect these personal moments in not just words, but photography and video,” said Farley. “Mustang is the most ‘Liked’ car of all time on Facebook, with more than 5.5 million fans. There is no better way to build excitement for what’s next than by encouraging even more sharing of the Mustang story through these very personal, emotional mediums.”

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To build even more anticipation for the all-new Mustang, Ford is using Instagram (http://instagram.com/ford) to release the first image of the new car, giving fans a tease of what to expect on Dec. 5.

Fan-submitted photos will provide inspiration to 15 of the top Instagram video creators from around the world to develop an online short film series.

Ford will share an original #MustangInspires video each day of the countdown film series, culminating in the worldwide reveal of the all-new Mustang.

Click here to view the first video in the series.

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“In April 1964, Ford conducted its first-ever simultaneous international product reveal when the original Mustang was unveiled to media in New York and 11 European capitals,” said Farley. “Since then, Mustang has become embedded in popular culture, with thousands of appearances in film, television, music and video games – and more than 600 owner clubs around the world.”

On Dec. 5, the all-new Ford Mustang will make its debut in six cities on four continents. The reveal events will take place in Dearborn, Mich.; New York; Los Angeles; Barcelona; Shanghai and Sydney.

Ford will spotlight all of the Mustang reveal activities in Europe, Asia, Australia and the United States by sharing photos, videos and stories throughout the day. Fans are invited to follow along at:

•  http://ford.to/FordMustang50

• https://www.facebook.com/fordmustang

• https://www.facebook.com/ford

• http://instagram.com/ford

• https://twitter.com/fordmustang

• https://plus.google.com/+ford/posts

Waldorf Ford & Dodge Employees Race for a Cure

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The Waldorf Ford and Dodge Organization has always been an active member in the Southern Maryland Community and as October Marks National Breast Cancer Awareness Month we also encourage our friends, family, and employees to serve.  This past weekend employees from Waldorf Ford & Dodge’s Internet Department; Kaitlyn Campbell, Amanda Duran, and Amanda Brady decided to show their support and help raise awareness and funds for Breast Cancer issues.   They participated in the 4th Annual Calvert Memorial Hospital 5K Run/Walk that was held on Saturday, October 5th, 2013. 

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Runners Kaitlyn Campbell and Amanda Duran from Waldorf Ford & Dodge’s Internet Department

They made great strides during this event! Not only were Kaitlyn, Amanda, and Amanda racing to find a cure they had a great time!  The funds that were raised during this event went to benefit the Sheldon E. Goldberg Center for Breast Care.

So although October is designated as National Breast Cancer Awareness Month Waldorf Ford & Dodge is dedicated to raising awareness about Breast Cancer throughout the year.

For more information on how you can get involved visit these following sites:

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Warriors in Pink

 

Ford Builds Two Millionth EcoBoost Engine as Consumer Demand Grows in Markets Worldwide

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  • More than 100,000 EcoBoost engines now produced every month, with a target of 1.2 million for 2013, up more than 60 percent from 2012. For the first time, EcoBoost production expected to exceed Ford’s global diesel-engine production
  • Customer demand exceeds projections globally with 90 percent of Escape buyers in North America and 95 percent of Kuga buyers in Asia choosing EcoBoost; in diesel-centric Europe, 39 percent of Focus customers opt for EcoBoost
  • Ford doubled Cologne, Germany, production of 1.0-liter EcoBoost to 1,000 engines per day, and is investing $200 million to build 2.0-liter EcoBoost in the U.S.
  • Ford data shows North American consumers aware of EcoBoost are more likely to buy Ford vehicles than those unfamiliar with the engine technology; EcoBoost awareness also raising opinion of Ford among European and Asian consumers

DEARBORN, Mich., Sept. 17, 2013 – Ford Motor Company today celebrates a manufacturing milestone for its fuel-saving EcoBoost engines: Two million have been produced globally since the 2009 launch of the engine line.

Growing customer demand for EcoBoost-powered vehicles in major markets worldwide is driving engine production higher. Factory output now averages more than 100,000 engines per month, up from 65,000 in 2012.

“Ford EcoBoost delivers great performance with lower fuel bills, a recipe that is proving incredibly popular with consumers around the world,” said Joe Bakaj, vice president, powertrain engineering for Ford. “EcoBoost engines are attracting new customers to the Ford brand every day, and our plants are working hard to keep up with demand.”

To test drive an EcoBoost-powered vehicle stop by Waldorf Ford located at 2440 Crain Highway, Waldorf, MD 20601 or call (301) 843-2400.

2013 Southern Maryland Mustang Club 10th Annual Fall Car Show at Waldorf Ford

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The annual Southern Maryland Mustang Club Fall Show will be held at Waldorf Ford on Saturday, September 28th, from 9 am to 3 pm.  We wanted to send out a friendly reminder to let everyone know about this fun and fantastic event!   This is a family event that will include a DJ with drinks and food available for purchase.  We have provided information from the Southern Maryland Mustang Club’s Website on the event with registration details.  Please read below and we are looking forward to seeing all of you next Saturday!

You can download the Registration Form here but we have also included the list of details below to save you time and money.

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When: September 28, 2013 (Rain Date October 5, 2013)

Where: Waldorf Ford located at 2440 Crain Highway. Waldorf, MD 20601
• Vendors/Exhibitors/Applicants, registration from 9 ‐ 11 am. Registration closes at that time.

• Dash plaques will be awarded to first 80 registered vehicles

• Judging will commence at 11:30 and cease at 1:00 pm. Trophy presentation will begin at 2:30 pm.

• You must be entered to judge.

• All vehicles entered must be powered and bodied/produced by Ford Motor Company.

• Vehicles will be categorized into (A) Early Classics 1964½ ‐ 70, (B) Late Classics 71 ‐ 78, (C) Fox‐bodied 79 ‐ 93,(D) SN95 94 – 98, (E) SN95 99 ‐04,(F) S197 Mustangs 05 ‐ 09, (G) S197 Mustangs 10 ‐ +, (O)Non‐Mustang/LM Car,(T) Truck with trophies awarded in each category. There will be single trophies awarded for Best‐in‐Show, Sponsor’s Choice, and others. Door prizes will be given throughout the event.

• The decisions of the Southern Maryland Mustang Club and affiliates concerning this show are final. No exceptions.

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• No dangerous or immature behavior will be tolerated. (Burnouts, drifting,speeding, etc.)

• This is an alcohol free, family oriented event for all ages. Please act responsible.

• Food and drinks will be available for purchase and a DJ will be present.

• All images taken on show grounds by the Southern Maryland Mustang Club and affiliates are property of the Southern Maryland Mustang Club and affiliates and may be reproduced, posted and/or shared in any manner deemed by us.

• Vendor spots are available for $20 per space (10X10). Contact us at info@somdmustang.org

13ssWaldorf Ford is Located at 2440 Crain Highway in Waldorf, MD 20601.  Please visit our website at http://www.waldorfford.com or call (301) 843-2400!

 

Ford Focus Remains Best-Selling Vehicle Nameplate in the World, Bolstered by Strong Sales in First-Quarter 2013

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  • Based on Ford’s analysis of Polk’s latest global vehicle registration data, Ford Focuscontinues to be the world’s best-selling vehicle nameplate
  • Focus global retail registrations up 18 percent in the first quarter of 2013 compared to the same period last year
  • Focus now produced in nine plants worldwide, giving Ford capacity to build more than two Focus vehicles every minute

WALDORF, MD, September 2013 – Ford Focus, the best-selling vehicle nameplate in the world last year, retains that ranking through the first quarter of 2013 with global vehicle registrations up 18 percent compared to the same period in 2012.

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Focus remains one of our most popular vehicles,” said Greg Basiliko. “It’s a fit for those who seek fuel efficiency, great styling and versatility. We encourage anyone who would like to test drive a Focus or just learn more to visit our dealership any time.”

Based on analysis of Polk’s latest global registration to date, 288,724 Focus vehicles were registered in the quarter ending March 31 – the most recent figures available.

Growth was also seen at Waldorf Ford over the last six months with 162 vehicles sold.

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Globally, strong demand in key markets such as China and Brazil fueled the growth. Focus registrations in China reached 104,065 vehicles, up 153 percent compared to the first quarter of 2012. In Brazil, demand rose 18 percent, with 7,227 vehicles registered during the period.

Focus is available in a range of models depending on market, including sedan, hatchback, wagon, an electric-powered model and the high-performance Focus ST.

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Visit Waldorf Ford located at 2440 Crain Hwy, Waldorf, MD 20601 and http://www.waldorfford.com to learn more.

Ford Helps Businesses Design Ultimate ‘Billboard on Wheels’ Through New Custom Graphics Tool

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  • Ford helps business owners design, quote, share and purchase custom-designed vehicle wraps through redesigned and simplified Ford Commercial Graphics tool
  • Improvements to the tool include access to more than 5 million images from the library of Getty Images, and an on-call designer to help businesses design their brand image
  • Custom options are available for the all-new Ford Transit family; the tool can be used by both small and large businesses to create a custom “billboard on wheels”

WALDORF, Maryland, 2013 – Entrepreneurs and businesses that want to develop the ultimate “billboard on wheels” now have access to Ford’s redesigned custom vehicle graphics site, http://www.fordcommercialgraphics.com/.

Improvements to the Ford Commercial Graphics tool have made the process of creating, ordering and purchasing vehicle wraps simpler than ever. The tool’s cleaner interface, ability to better customize images visually and streamlined ordering process provides customers with more control than ever to develop their brand image, said Greg Basiliko.

“The site accommodates a variety of designs and budgets – from businesses that operate a single vehicle to larger fleets,” Greg Basiliko added. “Graphics are a tremendous way to make a first impression and the retooling of this site helps customers make a better design more easily.”

For even more choices and inspiration, customers now have the ability to tap into more than 5 million images from the library of Getty Images, a world leader in stock photos. Customers also can upload their own pictures.

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A new service through 3M, the company that produces Ford Commercial Graphics, allows customers to work with on-staff designers to develop a theme for their vehicle, helping businesses enhance their brand.

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“It’s a true advantage to have design experts take customers through the design process of their vehicle wrap,” Greg Basiliko said. “The business still has control over the design of its graphic, but our team can help them refine their brand image.”

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All production is done in-house, and installation is handled by Waldorf Ford or a specially trained installation company obtained through Waldorf Ford. Designs are covered with a clear over-laminate to add durability to the product and lessen the effects of UV light on the material. Graphics are designed to last from three to five years.

The site also allows customers to share their designs through social media sites including Facebook, giving businesses the opportunity to become even more interactive with their community and receive early feedback on designs.

Operators of the original Ford Transit Connect were among the first to take advantage of customizing their vehicles through this graphics service. Now Ford offers the option throughout its fleet of commercial vehicles so that customers of F-Series Super Duty, E-Series, the new Transit Connect and the upcoming Transit van can raise awareness for their business.

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“One of the strengths of Ford’s commercial vehicles, like the Transit family, is that they are available in several configurations that can be easily customized for small-business owners,” said Greg Basiliko.  “This website mirrors that versatility to allow customers to create their vision of the ideal rolling billboard for their business.”

For more information on this please visit Waldorf Ford located at 2440 Crain Highway in Waldorf, MD 20601 or call (301) 843-2400.

Brand New Alignment Check Machine in Waldorf Ford’s Service Lane!

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Waldorf Ford’s Service Department

Today I was pleasantly surprised to see our service lane transformed.  What was once a very nice and steady service drive lane, here at your local Southern Maryland Ford Dealer, was now an active and exciting place!  It was great to see both service employees and customers actively engaged in their vehicle health!

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Chris conducting a Wheel Alignment

Today was the debut of the brand new wheel alignment check machine. Here is some trivia for you: Did you know that approximately 60% of vehicles are out of alignment?  After hearing that percentage many customers (me included) were definitely taking advantage of this complementary service.  I was asked by Hunter Engineering’s manufacturer representative if I would like a complementary vehicle inspection that only took 3 minutes!  I thought awesome!  Convenient and FREE?  What more could I ask for? I did have some questions though.  It just seemed too good to be true.  Questions like: how were they able to inspect my vehicle in such a short amount of time? How did the computer work? How could it be free?

Well,  Hunter Engineering Company‘s Representative was very excited about the freshly installed alignment check machine and was more than happy to explain how it worked.  He also encouraged me to learn how the process worked.  He first gave me a step by step demonstration on the inspection process and before I knew it; I was able to inspect the vehicle myself!

The Hunter Quick Check Inspection Process is more than just an alignment quick check system; it allows the operator to optimally test key maintenance items like batteries and tires.

Did you know that over 10% of vehicles have battery related issues? Like many of us, the battery is an afterthought but it’s so easy to test. So, the first thing we did was test battery.  During the test we made sure that it was within OEM (Original equipment) specifications.  Luckily mine was Green for Good; not Red for Bad!

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Inspector Chris checking the Battery

Also, did you know that over 20% of vehicles have one or more tires in need of replacement? That’s right, so that’s why we checked for tire tread depth and tire pressure. What was most cool about this was that they let me check the tire tread depth and pressure on my own – it was so easy!  I got to use this super cool Tread-Depth tool that allowed you one or three-point tire readings.

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Tire Tread Depth Tool

Finally, we determined whether the vehicle needed a wheel alignment. Everything was in the green which was good.

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All of this information was taken by a photo capture that then forwarded to the control console.  Which then after calculating was able to create a special customized printout that clearly outlined all my test results!

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This process was super cool and quick. Thank you to Waldorf Ford’s Service Department! The FREE Wheel alignment Quick Inspection definitely gave me piece of mind!

Stop by Waldorf Ford’s Service Department for your FREE Alignment Check!