In 2014 Ford kicked off The SwitchSales Event! This event showcases customers who switched to Ford products from compettive vehicles such as the Toyota Camry to the Ford Fusion, the GMC Sierra to the F-150, Honda Civic to the Ford Focus, and the Honda Pilot to the Ford Escape.
Watch these commercials with customers telling their stories that they are so happy that they switched to Ford!
Kevin switched from a GMC Sierra to the Ford F-150 XLT, and his buddy John approves.
Jason wanted an exciting car, so he switched from an Acura TSX to the Ford Focus ST.
Brandon comes from a Honda family, but after owning an Accord he switched to the Ford Fusion Titanium.
Also check out these photos of some of our very own customers making The Switchtoo!
Ford to reveal all-new Ford Mustang to the world Dec. 5
Mustang is the most “Liked” vehicle on Facebook with more than 5.5 million fans, and more than 1 million photos tagged on Instagram; Ford leverages fans and followers to build anticipation for reveal
Fifteen-day #MustangInspires film series features short videos developed by 15 top Instagrammers influenced by photos about what Mustang represents to its fans
LOS ANGELES, Nov. 19, 2013 – Ford will take the cover off the all-new Mustang Dec. 5, the sixth generation of the iconic pony car that will celebrate 50 years in production next year.
To count down to this highly anticipated moment, over the next 15 days Ford is teaming up with Facebook and Instagram to showcase what Mustang has meant to its millions of fans the last 50 years and how it continues to inspire people around the world.
“Mustang has come to be much more than just a car for its legions of fans spanning the globe from New Zealand to Iceland and Shanghai to Berlin,” said Jim Farley, executive vice president of Ford global marketing, sales and service and Lincoln. “When you experience Mustang, it ignites a sense of optimism and independence that inspires us all.
“Today, we kick off the countdown to the all-new Ford Mustang,” added Farley, on hand for an event leading up to the Los Angeles International Auto Show. “With a new design and greater refinement, world-class power and performance plus innovative new technologies, Mustang is ready for the next 50 years.”
Ford is counting down to the next chapter in the Mustang story by inviting people to share their photographic stories of inspiration using the #MustangInspires hashtag on Instagram, Facebook and other social media platforms. The tagged photos and videos will appear on http://www.mustanginspires.com/.
“Everybody has a Mustang story, and the emergence of social media has helped the Mustang community share and connect these personal moments in not just words, but photography and video,” said Farley. “Mustang is the most ‘Liked’ car of all time on Facebook, with more than 5.5 million fans. There is no better way to build excitement for what’s next than by encouraging even more sharing of the Mustang story through these very personal, emotional mediums.”
To build even more anticipation for the all-new Mustang, Ford is using Instagram (http://instagram.com/ford) to release the first image of the new car, giving fans a tease of what to expect on Dec. 5.
Fan-submitted photos will provide inspiration to 15 of the top Instagram video creators from around the world to develop an online short film series.
Ford will share an original #MustangInspires video each day of the countdown film series, culminating in the worldwide reveal of the all-new Mustang.
“In April 1964, Ford conducted its first-ever simultaneous international product reveal when the original Mustang was unveiled to media in New York and 11 European capitals,” said Farley. “Since then, Mustang has become embedded in popular culture, with thousands of appearances in film, television, music and video games – and more than 600 owner clubs around the world.”
On Dec. 5, the all-new Ford Mustang will make its debut in six cities on four continents. The reveal events will take place in Dearborn, Mich.; New York; Los Angeles; Barcelona; Shanghai and Sydney.
Ford will spotlight all of the Mustang reveal activities in Europe, Asia, Australia and the United States by sharing photos, videos and stories throughout the day. Fans are invited to follow along at:
More than 100,000 EcoBoost engines now produced every month, with a target of 1.2 million for 2013, up more than 60 percent from 2012. For the first time, EcoBoost production expected to exceed Ford’s global diesel-engine production
Customer demand exceeds projections globally with 90 percent of Escape buyers in North America and 95 percent of Kuga buyers in Asia choosing EcoBoost; in diesel-centric Europe, 39 percent of Focus customers opt for EcoBoost
Ford doubled Cologne, Germany, production of 1.0-liter EcoBoost to 1,000 engines per day, and is investing $200 million to build 2.0-liter EcoBoost in the U.S.
Ford data shows North American consumers aware of EcoBoost are more likely to buy Ford vehicles than those unfamiliar with the engine technology; EcoBoost awareness also raising opinion of Ford among European and Asian consumers
DEARBORN, Mich., Sept. 17, 2013 – Ford Motor Company today celebrates a manufacturing milestone for its fuel-saving EcoBoost engines: Two million have been produced globally since the 2009 launch of the engine line.
Growing customer demand for EcoBoost-powered vehicles in major markets worldwide is driving engine production higher. Factory output now averages more than 100,000 engines per month, up from 65,000 in 2012.
“Ford EcoBoost delivers great performance with lower fuel bills, a recipe that is proving incredibly popular with consumers around the world,” said Joe Bakaj, vice president, powertrain engineering for Ford. “EcoBoost engines are attracting new customers to the Ford brand every day, and our plants are working hard to keep up with demand.”
Based on Ford’s analysis of Polk’s latest global vehicle registration data, Ford Focuscontinues to be the world’s best-selling vehicle nameplate
Focus global retail registrations up 18 percent in the first quarter of 2013 compared to the same period last year
Focus now produced in nine plants worldwide, giving Ford capacity to build more than two Focus vehicles every minute
WALDORF, MD, September 2013 – Ford Focus, the best-selling vehicle nameplate in the world last year, retains that ranking through the first quarter of 2013 with global vehicle registrations up 18 percent compared to the same period in 2012.
“Focus remains one of our most popular vehicles,” said Greg Basiliko. “It’s a fit for those who seek fuel efficiency, great styling and versatility. We encourage anyone who would like to test drive a Focus or just learn more to visit our dealership any time.”
Based on analysis of Polk’s latest global registration to date, 288,724 Focus vehicles were registered in the quarter ending March 31 – the most recent figures available.
Growth was also seen at Waldorf Ford over the last six months with 162 vehicles sold.
Globally, strong demand in key markets such as China and Brazil fueled the growth. Focus registrations in China reached 104,065 vehicles, up 153 percent compared to the first quarter of 2012. In Brazil, demand rose 18 percent, with 7,227 vehicles registered during the period.
There comes a point in most everyone’s life that they need to replace their current vehicle. Life changing events such as a new job, a baby, moving to a different area, or significant vehicle repairs are all important factors as to deciding whether or not to purchase a new or pre-owned vehicle. It can be a big task researching and narrowing down the choices.
From beginning your search online in the comfort of your own home on websites such as Kelley Blue Book, AutoTrader, and Edmunds; to finding what you want, and then taking the plunge and making the decision to go ahead and purchase can be scary.
The next question is – who do I buy it from? Like many us of; Google has become our yellow pages and you can almost always find your local dealer there. But also, don’t forget to check your local newspaper for auto advertisements and #Deals. Then after reading customer satisfaction reviews on Google or DealerRater.com you’ve finally found the place!
Then the communication with the dealer begins; negotiating a price, deciding on an extended warranty or accessories? Then its on to financing, do I use my own bank or the dealer, 60 months or 72 months? So many things to consider. I don’t know about you but it can become overwhelming.
But not to worry! Waldorf Ford is here to save the day! Waldorf Ford’s Motto is; Dedicated to Excellence; whether it is during or after the sale, our priority is taking care of our customers. In addition to making sure that everyone is completely satisfied we love to provide our customers with the most up-to-date information on our huge selection of new and pre-owned inventory, sales incentives, special events and most importantly #Deals!
One of our many resources is Waldorf ford’s eCatalog. Here customers can browse for current specials, updated inventory, and awesome deals every two weeks! Also, don’t forget to check your local newspaper for Waldorf Ford’s bi-weekly ad! It is your source for a great #Deal! Serving all of Maryland, Virginia, and surrounding areas.
So during your search don’t hesitate to visit Waldorf Ford at 2440 Crain Hwy located in Waldorf, MD 20601, call us at 888-284-1466, or visit us online at http://www.waldorfford.com!
Waldorf Ford Makes Driveway Car-Washing Easy and Fun with Tips and Video
Waldorf, Maryland, 2013 – Saving a few dollars, getting a little exercise in the sun or prepping your classic for a summer cruise are just a few reasons to clean your vehicle by hand.
Besides, a freshly-washed and cleaned car just looks better, right?
Waldorf Ford has some tips for the next time you’re in the mood to grab a hose and a bucket to make the star of your driveway look its best.
Visit http://www.TheFordStory.com to watch “Ford Makes Car-Washing Easy,” a short and entertaining video featuring Gerry Bonanni, senior engineer, Paint and Body Repair and the Ford GT Mustang.
Cleaning your car’s exterior:
• Be well-soaked: Make sure the car is fully rinsed off first and kept wet during the wash. You want to float the dirt off the surface
• Use the right soap: Ford recommends soap specifically formulated for cars. “Even a mild dishwashing liquid can strip wax protection and possibly cause waterspotting concerns,” said Gerry Bonanni, senior engineer, Paint and Body Repair
• Grab your mitt: Ford recommends a sponge or wool mitt. Keep the sponge or mitt wet and sudsy to help float the dirt away instead of rubbing or scratching the surface
• Start at the top: Wash the top, then the sides and save the bottom for last, which is where the most grit typically accumulates
• Dry it off: Use a water blade and a soft towel to fully dry the vehicle
• Wax on: Ford recommends waxing your car to help keep the surface protected
• Wiper blades: Use isopropyl (rubbing) alcohol
Each Ford vehicle undergoes a five-layer paint process designed to enhance long-term durability. The procedure starts with a pretreatment that protects against corrosion and ends with a clearcoat that aids in reducing chips and scratches.
Cleaning your car’s interior:
• Instrument panel: Wipe the instrument panel, interior trim areas and cluster lens with a clean, damp white cotton cloth, then use a clean and dry white cotton cloth to dry those areas. Household or glass cleaners are not recommended
• Vacuum: For fabric, carpets, cloth seats and safety belts, use a vacuum cleaner to remove dust and loose dirt
• Use the right cleaners: Ford recommends using auto-specific carpet and upholstery cleaner for light stains. If grease or tar is present, Ford recommends spot-cleaning the area first with an auto-specific spot-and-stain remover
• For leather seats: For routine cleaning, wipe the surface with a soft, damp cloth. For more thorough cleaning, wipe the surface with a mild soap-and-water solution. Dry the area with a soft cloth. Leather cleaning products designed for automotive interiors also are available
Summer-specific issues
Ford recommends never washing a vehicle that is hot to the touch or during exposure to strong, direct sunlight. In addition to warm weather, summer also presents other challenges when it comes to keeping your car looking nice. When you’re hit with the following, try to clean off quickly and follow these tips:
• Bird droppings, bugs, suntan lotion, insect repellent: Wash off with car wash soap and water as soon as possible
• Tree sap and tar: Use a good quality bug and tar remover and wax afterward
• Bothered by bugs? Going on a long trip and don’t want to face a windshield and/or bumper full of dead insects by the time you arrive? Wipe down your windshield with a tumble dryer sheet; bugs won’t stick to the glass as easily. Also, give your bumpers the once-over with cooking spray
• Don’t scratch it; smear it: Can’t get that sticker from the amusement park or beach parking lot off your window? Saturate it with cooking oil before you start scrubbing
Here are a couple of tips aimed at those who display their vehicles at car shows.
To clean aluminum wheels and wheel covers:
• Use wheel and tire cleaner. Heavy dirt and brake dust accumulation may require a little elbow grease with a sponge. Rinse thoroughly with a strong stream of water
• Never apply any cleaning chemical to hot or warm wheel rims or covers
To clean the engine:
• Take care when using a power washer. The high-pressure fluid could penetrate sealed parts and cause damage
• Do not spray a hot engine with cold water. You could crack the engine block or other engine components
• Use specially formulated engine shampoo and degreaser
• The battery and filters need to be covered when cleaning. Refer to your owner’s manual
• Never wash or rinse the engine while it is hot or running; water in the running engine may cause internal damage
• Never wash or rinse any ignition coil, spark plug wire or spark plug well, or the area in and around these locations
Be sure to refer to your vehicle owner guide or contact Waldorf Ford for more cleaning and care information.
Waldorf Ford is located at 2440 Crain Hwy in Waldorf, Maryland 20601. Call 301-843-2400.
MyKey® technology – now in 6 million Ford and Lincoln vehicles on the road nationwide – is there when parents can’t be in the car with their teens this summer
Ford’s MyKey technology encourages teenagers to wear their seat belts, keep the radio volume down, watch their speed and pay attention to the road – not their cell phones
2014 Ford Fiesta is the latest Ford vehicle to get MyKey technology, available in dealerships this summer
Waldorf, Maryland, 2013 – There is perhaps no bigger worry for parents than their teens’ safety, including when they get behind the wheel this summer vacation season.
Parents’ concern is more than just instinct – the numbers back it up. Ford’s analysis of National Highway Traffic Safety Administration data shows teen driver fatalities increase every month beginning in May before declining in September. So who is there to remind teenagers to buckle up when their parents aren’t around? How will they know when the radio is a distraction, or to slow down?
The answer: Ford MyKey® technology – standard equipment now on 6 million Ford Motor Company vehicles nationwide, including the new 2014 Fiesta, available in dealerships this summer.
“By using our MyKey technology, parents can increase the chances their children will adopt safe driving practices,” said Greg Basiliko General Manager of Waldorf Ford. “While state laws and educational programs are critical, ultimately, parents are the most critical component to keep their teen drivers safe.”
MyKey equals love, not control
MyKey was inspired by the determination of Andy Sarkisian, Ford safety planning and strategy manager, to keep his two daughters, along with teens everywhere, safe behind the wheel.
“We were brainstorming at work, thinking, ‘Is there anything we can do to our vehicles – anything we could add – to keep our kids safer?’” recalls Sarkisian, who has been with Ford for 35 years. “At the time, I was living out the scenario at home.”
Sarkisian and his team came up with MyKey after evaluating how teens can still have their freedom while learning to be responsible behind the wheel.
“It’s not about control – it’s not anything that dramatic,” Sarkisian says. “MyKey is about love. It’s about helping your children manage the transition from childhood to adulthood, and keeping them safer while they do it.”
The easily programmable system features several options:
Persistent Ford Belt-Minder® with audio mute sounds chimes and mutes the radio to remind teens to buckle up. A message on the instrument panel is also displayed: “Buckle Up to Unmute Radio”
Volume control can limit the audio system to 44 percent of maximum output if the radio is too loud
A speed alert chime at 45, 55 and 65 mph will remind teens to slow down. Parents can also limit top speed to 80 mph
“Do Not Disturb” helps parents block incoming phone calls and hold text messages on a phone paired with Ford SYNC® when teens are behind the wheel
In addition to the typical warnings displayed when the fuel level reaches 25 and 50 miles to empty, MyKey provides an extra warning at 75 miles to remind your teen to fill up
Distracted driving is a huge concern for parents of inexperienced drivers, and Ford’s “Do Not Disturb” feature helps minimize the risk. When paired with Ford SYNC, “Do Not Disturb” blocks incoming phone calls or text messages. Calls are diverted to voicemail and text messages are saved on the device for later viewing. Drivers can still make voice-activated outgoing calls, and SYNC 911 Assist® can still make a call in case of emergency.
“‘Do Not Disturb’ is yet another way Ford is helping parents encourage their kids to drive safer,” says Sarkisian. “We are continually listening to our customers and responding to parents’ desire to make sure their kids are paying attention to the road, not their cell phones.”
Stumped for an appropriate gift for Dad? Well, Ford has issued its Top Ten list that are sold on its Ford Collection Web site.
Here’s Ford’s official press release:
1. Below are ten dad-friendly suggestions from The Ford Collection (www.fordcollection.com). The Ford Collection was launched in 1997 and now includes more than 750 unique Ford, Lincoln and Mercury branded items. In all, Ford Motor Company manages one of the largest licensing operations in the world, with more than 300 unique licensees. So go on, shop The Ford Collection. Dad deserves it.
2. Let Him Rock: He sent you to school, so help him enter the school of rock with a new Ford guitar. This Fender® Sonoran acoustic model delivers classic unplugged sound with a stylish blue-burst finish and Ford script. The six string costs $350 and features a solid spruce top, mahogany back and sides, Venetian cutaway, and Stratocaster headstock. Rock on, dad.
3. Decorate His Den: A treasure trove of poster-ready images chronicling Ford’s history can be found online at Ford ArteHouse through The Ford Collection. From racing heroes to concept cars, Mustangs to Thunderbirds, it’s all there. Prices start at $17.99 and framing is available. Photos of the new Ford Shelby GT500KR are hard to ignore. The car goes on sale next year, but posters are available today.
4. Empower Him: What dad really needs to get his engine running this Father’s Day is a new engine. Specifically, a 514 cubic-inch, 625-horsepower Ford Racing Performance crate engine. For $8,100, this V-8 monster will show up on his doorstep. Some assembly and installation is required, so make sure you visit http://www.fordracingparts.com before you buy.
5. Help Him Be On Time: A wristwatch is a safe bet for gifting. The new, Cobra Leather Strap Watch is a favorite among the many distinctive watches available through The Ford Collection. Priced at $85, the stylishmen’s timepiece features a genuine leather strap and Cobra logo. It is delivered in a stainless steel case and includes luminous hands, date function, and is water resistance up to 100 feet.
6. Make Him Feel Like a Kid Again:Truthfully, he won’t fit. But even so, dad can appreciate the timeless appeal of a great pedal car. This year, consider a classic ’32 Ford. With prices starting at $249, there are six pedal-car models, including a flame-painted hot rod. The official 75th Anniversary ’32 Ford Roadster is a great choice and benefits a good cause. For each anniversary model sold, pedal-car maker Warehouse 36 will donate $10 to the Juvenile Diabetes Research Fund.
7. Make Him Feel Like a Kid Again, Version 2.0: Dozens of die-castmodels are available through The Ford Collection, spanning the entire history of Ford Motor Company. Models include a 1913 Ford Model T, a classic Ford F1 pickup, and even a 2006 Ford Fusion. Limited edition is the way to go when your inheritance is on the line, so consider Franklin Mint’s Ford Shelby GT500 die-cast. Only 5,000 will be produced, making it even more rare than the real thing. And prices start at $120, well below the production version.
8. Fix His Drive: New to The Ford Collection this year is a custom Nike-brand driver with the Ford Blue Oval logo on the grip, an ideal gift for dads that duff. The large head driver delivers high resistance to twisting and the thin-titanium face provides great forgiveness. It slides neatly into any golf bag for just $239.
9. Beat Him in Pool: Dad loves his rec room and will love it even more with a new pool table handcrafted by Olhausen®, America’s premier manufacturer of professional-quality pool tables. The made-to-order tables are crafted in traditional wood styling of matte mahogany or distressed matte cherry. Each table features unique brass Ford Ovals embedded in the side rails and Ford Script custom carved into the table frame. Mustang-themed tables are offered as well. Prices start at $3,700.
10. Keep Him Warm: The Ford Collection offers a coat closet full of jackets and fleeces, but your dad is probably Built Ford Tough and should dress the part. Priced at $95, the Built Ford Tough Cheyenne Dri Duck®Jacket is a classic quarry-washed canvas work coat that provides maximum warmth and durability. The hooded jacket will stand up to what dad dishes out, thanks to triple knit stitching, a heavy duty metal zipper, and rib knit cuffs.
Waldorf Ford is located at 2440 Crain Hwy, in Waldorf, MD 20601. For more information visit us at www.waldorfford.com! Happy Father’s Day!
2013 Ford Fusion was also named Top Safety Pick+ by the Insurance Institute for Highway Safety, the highest recommendation the organization has for vehicle safety
In addition to top safety marks, Fusion Energi also achieves EPA-rated fuel economy of 100 MPGe combined, including 108 MPGe city/92 MPGe highway
Waldorf, MD, 2013 – The 2013 Ford Fusion Energi has earned the highest possible “five-star” Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA). The five-star rating is the U.S. Government’s highest-possible safety rating and is determined only after severe testing procedures as part of NHTSA’s New Car Assessment Program (NCAP), which combines vehicle performance in frontal and side-impact crash tests and resistance to rollover.
The Fusion Energi plug-in hybrid joins the Ford Fusion and the Ford Fusion Hybrid which already received five-star safety ratings. NHTSA has elected to test plug-in vehicles separately from vehicles powered by gasoline internal combustion engines as the market share of electrified vehicles is increasing. April marked Ford’s best hybrid sales month ever with Ford’s EV market share hitting an all-time high of 18 percent, up from 3 percent last April.
“The Fusion Energi combines the highest possible safety ratings from NHTSA and great fuel economy, two things we know customers are looking for in their vehicles,” said Greg Basiliko of Waldorf Ford. “Our strategy is to provide our customers with a range of powertrain options in our vehicles, while still leading in fuel economy in every segment that we compete.”
The Fusion Energi gets an EPA fuel economy rating of 108 MPGe, which is five MPGe better than the Toyota Prius plug-in hybrid.
The NHTSA five-star rating for the Fusion Energi comes in addition to the 2013 Fusion being named a Top Safety Pick+ from the Insurance Institute for Highway Safety (IIHS) in December. The Top Safety Pick + designation is the highest rating the organization has for vehicle safety.
The Fusion Energi also features the Personal Safety System™ with safety belt technologies and front impact airbags. The Personal Safety System™ is a network of components that work together to tailor the deployment of the front airbags during frontal collisions. Other driver assist technologies available on the Fusion Energi include:
LADIES DAY is this Thursday, May 9th, 2013!!! Watch as the “Natalies” from Waldorf Ford’s Service Department talk about this very special event! #WaldorfLadiesDay
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